Executive President of the Sahara Spirit Foundation

Making someone smile is the best thing that can be done, and this is what the human world needs most in the present times. The Sahara spirit Foundation works on this very motto – to make life better and happier for other people! This is a non-profit organization that is functioning for the betterment and appraisal of human life around the globe.


The Sahara Spirit Foundation is a non-profit organization. The foundations for the organization were laid back in 2016. Hence, 2017 is considered to be the first functional year for the organization. It is a very petite and moderate sized organization at the given point and time. The association is non-profit; hence it does not offer any job openings other than the few hand-picked pioneer members of the firm. These people are the ones who have been part of the Sahara spirit foundation even before the establishment was set up. Only about 10 to 15 people are employed with the firm with more than 50+ volunteers who have joined to offer their services free-of-cost.

The organization is currently welcoming maximum volunteers to offer their services for the betterment of the organization. As a non-profit organization, the company is only concerned with building an organization that will serve mankind. The organization is centrally based in Morocco, and it is concerned with making Morocco greater.

Basic belief of Sahara Spirit Foundation

Sahara spirit foundation has been established and is running with only one intention – to make others happy. By making other happy, we mean that we wish to create a better life for people, by uplifting their existing life standards or making their access to resources and opportunities easier. The executive president Mohamed Dekkak and the chairperson Yahdih Kherr are determined to ensure that everyone’s self-identity is formed and maintained. Every child is born the same, and everyone has a skill as well. It is, therefore, important that every child is given the same environment, same opportunities and same training to allow them to flourish and excel in life. The globe has expanded, and the countries are developing at a very fast pace. To keep up with the evolving world and the challenges that the world throws at you; we have to make sure that our people are ready to tackle them all. Without the adequate knowledge, education, and training, it will become impossible to survive in such a vast and rapidly develop the world, and in the end, more and more people with our cultural heritage will be rejected on the wider scale.

Vision of the Sahara Spirit Foundation

Morocco is a wonderful place to live in. The Rich culture and star bounding traditions make the place such an amazing and awe-striking place to be in! It is one of the biggest cultural hubs in the world and is so welcoming to the cultural as well as the religious diversity. The Sahara spirit foundation has been made to keep the rich cultures of the place alive. However, the main aim behind the establishment of the foundation was to safeguard the basic rights of the local people and facilitate them in a way which is best. The whole point is to make the lives of the people, quality of life; education, healthcare and everything else dramatically better!

The core value of the people at the Sahara Spirit Foundation is to make the future for the locals better by working in the present lives that they have. We believe in utilizing the available resources in a way that are enough and fulfilling for all. The lives of Moroccan people have not been up to the mark that they deserve for a very long time now. A lot of time has passed ever since the local people have compromised on their basic necessities and needs due to the lack of adequate resources to fulfill their basic needs. The Sahara Spirit Foundation has the vision to give the people of Morocco a better life. This is said and intends to be done without any religious, gender or social biases. Every person living in Morocco will be given a good life regardless of his or her social, cultural or religious background. The idea is to improve the quality of life.

The vision of Sahara spirit foundation to give access to everyone to quality education is actually helping them to build a good life for them. With help and assistance from quality education, the children will be able to improve their standard of livings and create a good future for them. Better futures for the local people means that Morocco will flourish and prosper and the economy will expand as well. Quality education will help the children to live a life out of poverty and will not have to face starvation any longer. The whole idea is not only to help the young children of Morocco to survive. We intend to help them excel and progress and prosper in various fields of life so that they can become successful in their respective fields as well. Hence, the main focus of the foundation is to fulfill the vision that it has set up. Everyone who joins the foundation, whether it is someone on the higher board of committee or someone volunteering for the services needs to remember that they will have to work on this very vision under the supervision of higher authorities.

The Sahara spirit Foundation also understands the importance of good housing, medical care and job opportunities for people. Hence, another vision is to provide ‘sufficient’ opportunities to the people in all fields and areas of life for them to avail and move forward in life. Many people in life are unable to enjoy the good things because they do not have access to the needed resources that will help them to move forward. These people have the skills and are equally hard working as well. However, lack of resources makes them fall behind in life and forces them to live a life that they do not deserve at all. The Sahara spirit Foundation hopes that the needed opportunities will be provided to the deserving people so that they can build a better future for themselves, the society and the country as well.

Executive President of Sahara Spirit Foundation

Mohamed Dekkak is the founding member of the Sahara spirit foundation. He is also the acting executive president of this non-profit organization. Mohamed Dekkak is a world-renowned Moroccan businessman and is popular all around the globe for his intelligent business skills. Sahara Spirit Foundation is one of the very recent ventures that Mohamed has made his way into. As the founding member of the non-profit organization, he is one of the pioneers who played a pivotal role in the establishment of the organization. As executive president of the organization, Mohamed Dekkak now holds a very important position for the firm and is involved in important tasks and activities. He is also responsible for overlooking every decision that is taken by the company.

Sahara spirit

Message of Mohamed Dekkak – Executive President

As the executive president of the Sahara Spirit Foundation, there is an immense responsibility that lies on the shoulders of Mr. Mohamed Dekkak. As one of the founding members of the organization, Dekkak himself is the creator of the vision that the foundation works for. However, as the executive president, it becomes mandatory for him to understand, support and work for the fulfillment of the vision in the long run. As the executive president, Mohamed Dekkak promises to deliver what has been committed to. He admits that as major areas of Morocco remain to be underprivileged till present date, this is an eye-opening moment for them. They are, therefore, not only striving for a better future for the Arab world but for all other places in the world that truly deserve the help. This is a charitable organization that is solely working to help and facilitate the deserving and needy people who are truly worthy of the help. All other personalities that have joined the foundation as an executive management committee team member are also equally committed to making the lives of the local Moroccans dramatically better.

There is a basic belief that Mohamed Dekkak believes in. He truly believes in transforming the lives of people for better. Everyone in this world deserves a life that is fulfilling and giving. While many of us are able to enjoy such life on our own, many are unable to live up to the given human standards as well due to the lack of resources and access to them. Mohamed Dekkak believes that there is no better thing for the slightly more blessed people like us to work for the better life for people who are truly worthy of it. There is nothing better to do in life other than to promise people a life they are entitled to live. That is the true meaning of life.

Understanding role of Executive President

The thing about non-profit, state-based organization is that they do not work to create work opportunities or earn huge profit margins. The whole point of a non-profit foundation like the Sahara spirit foundation is that it is dedicated to making the lives of people better and to make the communities flourish as well. The main aim of this organization is to work for a specific cause that it is dedicated to working for. Every profit or monetary benefit that the organization makes or earns is utilized for the fulfillment of the causes. Hence, you will find that every last bit of profit that is generated is re-invested with the foundation for a different cause. Therefore, there are not many employees for such organizations. The Sahara spirit foundation is no different. Established in the year of 2016, the foundation only has a handful of committee board members at executive posts. Everyone else associated with the organization is working free-of-cost and on a voluntary basis.

The executive president of the Sahara Spirit Foundation is Mohamed Dekkak. As the Executive President, Mohamed Dekkak holds a very important and imperative position for the organization. As the founding member of the non-profit organization, he is one of the pioneers who played a pivotal role in the establishment of the organization. As executive president of the organization, Mohamed Dekkak now holds a very important position for the Foundation and is involved in important tasks and activities. He is also responsible for overlooking every decision that is taken by the company. It is furthermore important to understand the role of executive president to apprehend the role he has in the organization. Allow us to take you on a quick overview of what the role and responsibilities will be for Mohamed Dekkak in the foundation as the executive president.

Role in policy formation

The first important role that the executive president plays for the foundation is that he is directly involved in the formation and implementation of policies for the organization. He is the highest authority of the organization, next to the CEO and chairperson. Hence, he can question and demand answers for all tasks and activities. The development and enforcement of policies are also done under the supervision of the Executive President. These policies are the defining factor for the organization. The establishment and implementation of these policies are crucial to ensure that the values and goals of the foundation are fulfilled. It is also helpful to see that the organization is performing on the set-out lines in the right direction.

Role in organizational management

The next important thing that the Executive President needs to overlook is the daily based activities and performance of the workers of the association. It is important to remember the non-profit organizations do not have contract-based workers and only work with help from the volunteer workers. This is why it becomes even more important that the executive president takes up the role of organizational management perfectly with a flaw. The president might not be present physically every single day, but he will get a report of every last detail of the organization on a daily basis. This will help to keep an insight into what is happening and what is the status of every task, project, activity or event that the foundation has planned. This is how the executive president will be involved in the management of the organization.

Role in creating organization visibility

This is the most interesting role that the executive president plays. The executive president of any organization, just like Mohamed Dekkak is for Sahara Spirit Foundation is usually a very strong and known personality. It is otherwise not possible to have such a top position in any organization. Mohamed Dekkak is a world popular Moroccan businessman who has successfully managed to build and sustain long-term economic and socio-cultural relationship with other industries in various fields all around the globe. He is also actively working with many other organizations with only one intention of making Morocco great again. For a man who is so well-known and popular, it is only natural to have the access and power to bring visibility to the organization. Sahara Spirit Foundation is a non-profit firm that depends solely on the visibility and marketing those others can do for it. Hence, the executive president has the biggest responsibility to take the organization into the limelight and make it a focus for the maximum public so that they want to become a part of the foundation and assist in its tasks for social welfare.

Role of financial officer

While the foundation or association does have an appointed chief financial officer, the executive president asks for reports from the officers to see what the progress of the financial spending, expenses, investments and revenues for the organization is.

Team working at Sahara Spirit Foundation

In addition to the honorable executive president of the Sahara spirit foundation, there are a handful of other people who are also dedicated to make the association progress and flourish. The team is very limited and well-defined. The association is non-profit; hence it does not offer any job openings other than the few hand-picked pioneer members of the firm. These people are the ones who have been part of the Sahara spirit foundation even before the establishment was set up. Everyone else who joins the foundation is volunteering for the job. Allow us to take you on a quick overview of all the exclusive management committee members of the Sahara spirit foundation.

  • Chairman

Yahdih Kherr is the director of the organization. He is also one of the founding members of the firm. In addition to being a part of the Sahara spirit foundation.

  • Executive President

Mohamed Dekkak is the acting executive president of the Sahara spirit foundation. Mohamed Dekkak is a world-renowned businessman and is the CEO of the Adgeco Group of Companies. He is also the acting honorary president of the Ibn Battuta Association and Union road association. Dekkak is also the appointed chief financial officer for CARLAC. In addition to all this, he is also the honorary and executive members of several other organizations based UAE and Europe.

  • Vice President

Acting as the vice president, Sheikh Naama Maolainine is a prominent figure in the organization. He is also the president of the Othman Bin Affan Association for camel taming. Currently, he is also pursuing his doctorate degree at the University of Mohamed V, Rabat. Sheikh Naama Maolainine is a notable social activist who is actively involved with different NGO’s and social welfare organizations active in Morocco.

  • Founding Members

Khadija Sabil is a founding member of the foundation. She was one of the visionary minds behind the establishment of the firm. She is currently acting as the researcher in Gender and Sociology as well as the Chief Editor of the leading magazine; Nissae Mino Imaghrib that is dedicated to the present social issues that prevail in the society.

Mohamed Al Moedin is also amongst the founding members of the organization. By profession, Mohamed Al Moedin is the international correspondent for Madrid, Spain for the Middle East countries.

Latifa Labsir is another prominent name that comes forward when we talk about the honorary members of the organization. She is the youngest founding member of the board and takes immense pride in that. By profession, she is the professor of Literature at the University of Hasan II literature at Casablanca. She also holds the doctorate degree in modern narrative media and has penned several best-selling books including ‘Women of Morocco’ in the year 2008.

  • Members

Hassan Derham is a member of the Sahara spirit foundation. He is also the chairman of the Al Rimal oil company for storage and distribution. Derham is also the social member of the union of Special Forces as well.

Hind Ghazali is the only female member of the board of the foundation. She is professionally the commercial director of the CASABLOC concrete industry. She is notable in her field for having excellent communication skills.

Dr. Abdur Rehman Aennoud is the last member of the board committee. Other than being a member of the board, he is a visiting lecturer at the University of Al Akhwayane, Morocco.

Sahara Spirit Foundation

Purpose of Sahara Spirit Team

As a non-profit organization, the Sahara Spirit Foundation is dedicated to working for the betterment of the underprivileged. Hence, the foundation has been set up to fulfill a purpose, and it continues to strive towards achieving its goals. The purpose of establishment of the Sahara spirit foundation is very simple. If you ever want to become a part of this great initiative, it is imperative for you to truly apprehend its purpose and goals that it has set to achieve in the long run.

Sahara Spirit Foundation recognizes the basic human needs and strives for the fulfillment of all those needs for people who are incapable or lack the adequate resources to have them. Poverty is contagious and one of the most depressing things in the world. Poverty kick starts when people living in an area do not have enough resources or adequate access to the resources that will fulfill their needs. Amongst the most basic human needs fall quality education and good healthcare in the present age and time. There are several other things, similar in nature that is listed as basic needs. It is even saddening to think that there are people, living in the same part of the world who is dealing with different conditions in life.

The purpose of this foundation is to work for the betterment and upward mobility for all such less privileged people. The Sahara spirit Foundation welcomes all young people; budding with talent and immense capabilities, to come forward and become a part of the initiative. As a foundation, we are completely in support of the interest the young individuals show for business, development, and progress. Moreover, there is no discrimination that you will see amongst people in this foundation. Gender biases are not allowed within the firm as that is something that the foundation is struggling to eliminate from the society in the long run.

The foundation is truly supportive of all activities that are carried out to protect, preserve and encourage the cultural heritage of Morocco. We are hopeful that are a foundation, we will be able to utilize all available resources for the better future of underprivileged people in Morocco as well as in other parts of the world. However, the prime focus of our foundation definitely remains to be the less capable local people of Morocco. We want to ensure that we can use technology and modern developments to socially connect Morocco to other major and developed parts of the world. This will bring stability and sustenance to the economy in the long run.

Lastly, the foundation wishes for harmony and unity. The purpose of all these efforts is to ensure that we can solve all ground level problems for Morocco through speech and not war. We want to ensure that peace is not only maintained by the local people of our country but for everyone else as well, in all different parts of the world. With commitment, hard word, resolve, and devotion; we strive to bring together a society that is strong and stable.

Work approach of the organization

As the Sahara Spirit Foundation has laid out several goals to achieve, it is important to remember that the organization has a work approach by which it works for the appraisal of its goals. There is a very simple and easy work approach that the Sahara spirit Foundation follows. The foundation is committed to working towards achieving quality, education and basic healthcare facilities as well. It is important to take care of all these important entities of the Moroccan society to ensure that the society continues to progress and develop.

The one thing that prevails in the Moroccan and African society is the lack of adequate resources for the people. The lack of resources and the lack of access to the efficient resources make it difficult for the people to live a healthy life and enjoy the good things of life. As a non-profit organization, the Sahara spirit Foundation takes assistance from the government and non-government organizations. This provides the adequate funding that the foundation requires. There are different categories into which the services of the foundation have been divided into. The work approach for the organization is categorized to make the quality of education, health care and overall life better and effective.

Education is the basic foundation for any society to develop and progress on. As far as the educational services are concerned, the foundation is concerned with creating an extensive public sector education that is available to everyone in the society. This is done with the help of several different tools, by devising different educational policies and by boosting the standard of teaching and education. The whole point is to make quality education available to everyone as it is a worthy right for every living person. These educational policies and tools are utilized to unlock the potential of the students and polish the skills.

The foundation in addition to making the quality of education better is to improve the quality of life and health for the people as well. To save lives and to improve healthcare services, the foundation is working in close partnership with different healthcare institutions and medical facilities as well. The aim is to promote good quality healthcare service to improve the quality of health care, treatment and health practices in different parts of the country.

To promote a healthy lifestyle, the organization is actively functional and operating to boost the basics for everyone. The Sahara spirit Foundation arranges several projects, campaigns, lectures, workshops and other tools that are helpful for the promotion of social welfare as well as providing long-term benefits to the local people. It is undeniable because of the tireless efforts and hard work of the team members and volunteers that are part of the foundation that people can enjoy a healthy lifestyle and avail the basic goodness of life as well. All projects that are designed and implemented by the firm are done so by keeping in mind the core purpose for which the organization is operating for.

Sahara Spirit Foundation – Present Causes

There are several causes that the Sahara Spirit Foundation has set up as goals and is striving to achieve in the long run. These causes are the ‘factors’ that are very important to be improved and corrected in the present society that we live in. Hence, the foundation is working towards a better future for the locals and working to offer better social welfare services to everyone who is worthy of it.

  1. Cognitive Archaeology

The first cause or purpose for which the Sahara spirit Foundation is working for is the cognitive archaeology. This understands the roots, literally, of origin of the human race. This is the best way to ensure that you understand the climatic changes as well as the human evolution by the environmental evolution. It is mandatory to understand how the world has evolved over the years if you want to know what resources are available to the present date and time to facilitate the underprivileged, needy and deserving people in the present times. Through cognitive archaeology, you get the chance to study the roots, the soil and all the changes that have left an impact on the environment as well as the human nature over the years. This is helpful to fulfill their needs in the given way.

  1. Encouraging basic education

In today’s modern times, every child has the right to basic education just like good food and shelter. Every 2 out of 5 children in Morocco are deprived of quality education due to the inadequate availability of resources. Education is the building block on which any stable society stands and establishes. To ensure that the future of the country you live in is bright and positive, from a development perspective, it is important to ensure that every child has the right to good quality education. Sahara Spirit Foundation is also working to provide basic education to both male and female children in addition to promoting quality education in different areas of the country. Girls have equal rights to good education as boys. The Executive President Mohamed Dekkak is particularly very concerned and keen for every girl to get a quality education.

  • Media literacy

Another cause for which the Sahara Spirit Foundation is working is to promote media literacy in the region. Media is the transfer and sharing of verbal, audio or visual messages on a given scale. The media today has expanded to a global level. Creating media literacy in Morocco means we are creating awareness amongst the locals. There are several topics and issues that are imperative to talk about to ensure that people are aware of their basic rights and do not remain deprived. Knowledge is only helpful when it is put to the right use. Hence, through media literacy, we hope that we will be available to create awareness amongst the people of Morocco.

Sahara Spirit Desert

Ways to become part of the Foundation

There are multiple ways that are guaranteed to help if you wish to become a part of the Sahara spirit foundation in the long run and serve for the wellness of the citizens of Morocco and all other underprivileged people all around the world. If you want to become a part of the foundation in a way that suits you most, you have the option to do so! Let’s take a look at the imperative ways through which you can become a crucial part of the Sahara spirit foundation.

  1. Workplace campaign

The thing about non-profit organizations is that it does not offer you a contract based employment. This is good in a way that people from different fields and belonging to various professional backgrounds can contribute and plays its role in the appraisal of the organization. You can also become a part of the foundation by ensuring that you successfully run a workplace campaign at your industry or company.

  1. Youth involvement

Sahara spirit Foundation strongly promotes and encourages youth involvement. The youth of any country, state or place are the spines that hold that place together and contributes to its growth in the long run. The one reason why this organization promotes the involvement of youth is that the young people come from a solid modern educational background. This is helpful because the young and skilled people can utilize their educational background and personal skills for the social welfare of other entities. The youth of the society are also energetic and fresh-minded. Hence, the youth can play an imperative role in taking the society ahead, one step at a time.

  1. Become a partner of the firm

If you are a businessman or entrepreneur or if you come from a solid and stable financial background, you can join the foundation by becoming a partner with the organization. This is the guaranteed way to ensure that you bring welfare for the organization by joining it as an executive member of the board.

  1. Join as a volunteer

The one easiest and most convenient way to join the foundation is by becoming a member of the board. You can join as a volunteer and offer your services to the foundation to facilitate it for the fulfillment of its goals and long-term plans as well.

  1. Sponsored programs

If you want to become a part of the Sahara spirit foundation but are very caught up in your work commitments, you can become a part of the foundation via sponsored programs. This way the foundation is also able to avail monetary benefits from the sponsored organization, which is crucial for the organization. As a result of this collaboration, you will be able to bring welfare and benefit for the foundation.

Join as a volunteer for the Sahara Spirit Foundation

Sahara Spirit Foundation is solely dedicated to the betterment and progress of the underprivileged and less capable living in Morocco. While the executive management committee has limited members only, the organization is always open to welcoming as many volunteers as possible. Some volunteers will mean that there are more manpower and increased number of skilled individuals working in collaboration with the organization. This is helpful for the organization to become stable and fulfill its dreams of making the world a better place for the less privileged as well. Joining the organization as a volunteer is fairly easy. You only have to send in an application to the Sahara spirit Foundation stating your purpose, skills, qualification and other mandatory details. You can also log on to the official site for the firm saharaspirit.org for all relevant details.

French Chamber of Commerce and Industry in Morocco

France UAE FlagThe French Chamber of Commerce and Industry of Morocco is also known as CFCIM Chamber. It is basically to facilitate people with the better quality of business and deals with the market changes efficiently. The chamber actually provides the information to the companies about the economy of Morocco so that when they encounter any kind of problem, they will successfully deal with it. The market fluctuations are really common, and they take place in the economy on a routine basis, being able to deal with them correctly is the right art. All the regulations, as well as the fiscal changes, are identified and communicated to make the decision-making process easy.

The headquarters of this chamber are divided into multiple regions. These regions are Industrial Parks, Campus, seven regional areas according to the major cities and Casablanca. These offices are very good at providing a better understanding of the market conditions by that assistance large, and small businesses take decisions. The connections of this office are with the French Embassy in Morocco, the exterior Economy Council present in the France as well as its office present in Paris. These services are basically provided with the help of City France, and the location is in Morocco.

Basic information about the organisation

Actually, the sole purpose of this business is to make the market open for the Small and medium enterprise present in France. The target countries where they want to expand their business includes the countries of Morocco, USA, Tunisia, and China. The basic services provided by them includes the availability of advice and consultation of key problems, the proper information about the rules and regulations of the country they are operating in, carrying out operations on the sectoral basis and highlighting the new market opportunity for the potential business. The business sectors which are gaining an advantage by this whole effort include the wholesale and retail industry, services sector, agriculture as well as manufacturing industries. These businesses can seek the help of this amazing organization for their welfare and wellbeing.

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Types of internationalization

The operations they are carrying out are the type of internationalization. Businesses are expanding nowadays, and they are going beyond the national boundaries but, any business cannot expand and set up the business worldwide directly. In addition to high level of capital investment, many other factors should also be kept in mind. The economies of different countries are different, and the land, labour, capital has a high impact on the success of any business. The whole market analysis should be conducted in advance, and you can only open up to new opportunities once you have done your homework. So, in the process of internationalization, first of all, you start with import and export, and gradually the steps are taken towards opening an FDI which is foreign direct investment or subsidiary in the host country. This organization helps in moving towards other countries in the forms of export, import, providing technical co-operation, becoming the contractor or subcontractor, settling down of a subcontract, and also information about the foreign direct investment. The language used for all the operations is French because the origin of this chamber starts from France. The main advantage it provides is that only the French organizations do not get benefit from its operations, but the companies in Morocco are also advised in the same manner in deciding the type of investor they want. This factor at the end makes the mutual benefit for all by optimising the resources in an efficient manner.

Sectors getting help from the operations

Briefly, you must know about the types of sectors they are helping to expand the business operations. It is basically an international organisation which is operating in Morocco for the success and development of growing businesses. The sectors that are getting help from this belong to a wide category. The companies have offices in Morocco, and they are managing and expanding the business operations locally as well as internationally. These companies include the corporations performing the operations of property development, lawyers, airline business, import and export of goods, banks, tourism organisations, finance companies, electronic manufacturing, Information technology, and legal consultation. The sole purpose is to protect the interests of these organizations and make maximum profit out of their business operations. The experiences of people working in the sector from a long time are shared among different people and then thy implement them to achieve the ultimate goal of the organization. This is highly productive work if it is done in the right manner and French Chamber of Commerce and Industry in Morocco are doing it perfectly.

Casablanca Grand Masjid

How these functions are carried out

When you are conducting any business, especially of this level, you have to let people know about your operations and the trust of public on your organization is an essential thing. To make people aware of your operations, you have to follow right marketing techniques. Connections and organizing different operations is also an important task. When you introduce your platform on a big level is the most important thing here. CFCIM is putting a large role in this regard. First of all, they have a connection with the governments of all the related companies. Then the connections with the civil society are also very positive, they help the company to integrate into the business sector to a considerable level which is a lot helpful because the main operation of this organization is the business sector. They are also making efforts to communicate to general public and business sector through the Local Media and press. They do routine advertisement to provide knowledge about the offerings they represent and help with the rules and regulations provided to the customers. Then comes the most important thing, multiple trade shows and events are organized. Then trade shows help the business class know about the company in detail. If they have any kind of ambiguity regarding the company, they can ask that and will be answered at a satisfactory level.

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Exhibitions and events that are organized

The company has a vast experience in the field of performing the exhibitions. They are doing these operations from thirty years and hold the credit of arranging multiple high-end events and trade shows. These shows have a high success rate. The needs of clients are addressed in the best way possible, and all the offerings are aligned with them properly. The company has a deep insight into the market conditions every year, and then the list of trends which are most common is made. Then the preparations are made to organize all those events in accordance to latest trends. When these events are taking place, all the organizations which are participating are given advice about enhancing their business operations. Useful tips about the advertisement and participation in these events are provided. All these things are done to achieve the sole purpose which is to make the best relationships among the business sectors so that they can collaborate for the better future ahead.

Certifications of CFCIM

Nowadays the thing which is gaining focus in the environment of most succeeding organizations is the quality management and their quality evaluation approaches. The CFCIM is awarded for the quality of their work numerous times. They have been given the Evaluation ISO 26000, ISO 9001 v2008 certificate for the quality management system they have which moves them towards continuous improvement. They also hold the credit of being the first company in Morocco which is awarded the AFNOR CSR Commitment award. The score presented to them after assessment of operations was of 2nd level in the AFAQ 26000. They are awarded by this just because of their endless efforts in the corporate social responsibility management. Another award is of CFCIM’s HQE A management certificate for the project they carried out by the name of Berrechid Ecopark Project. This project was based on the concept that company has a high concern about the energy consumption and other environmental conditions. The health conditions were also taken into account which means that the overall well-being of every individual is important. If we talk about the financial conditions and managements, all of those are highly regarded and managed by the company.

How to become the member of French Chamber of Commerce and Industry of Morocco

When it comes to the membership of French Chamber of Commerce, there are different categories which are kept in mind. There are three categories which involve Patron, Active and Corporate. The network is very large which includes almost 60% of the companies present in France while other 40% is among the British and other nationalities. The details of existing companies working under these memberships are as follows.

  • In the category of Patron membership, there are 80 blue chip companies operating. This is the exclusive membership which offers a lot of benefits to its members. All the affiliates of this deal are exclusive companies which have a high level of returns and get a maximum payback of their investment.
  • The second category is of corporate membership. These are 70 companies in the corporate sector of this organization. These companies are high-level companies in the corporate sector.
  • In the end, there is the active membership. This category involves the 450 Small and medium enterprises also known as SMEs. These members work with each other to gain maximum benefit and take decisions which are to the mutual benefit of all.

These members are further categorized, and they are recognized in three categories. These three categories help to combine the members with the same identity. Through this, they can achieve the shared value creation by the experience of all. Here is the further categorization across the boundaries of individual organizations.

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Members by the job titles

As the network is really diverse and has each kind of people in it. When we combine the people with the same identity and job title, thy can help each other in a much better way. The members who are part of this system mostly belong to the senior management of large companies. Chief executives, chairpersons, as well as managing directors are the part, and they have such a wide experience which is helpful for all. This is such a diverse network that there are many high profile individuals working in the environment. These members integrate and build a relationship in the events conducted by the company round the year there is a total of almost 50 events conducted in a single year. These events are really helpful in building contacts and good business networks in the industries.

Casablanca historical building

Members according to the sectors and activities

According to the business sectors in which multiple people are operating, there are many people who need detailed information. There are proper clubs and forums which help in better understanding and discussions. There are some of the practices which need to be developed, sharing of the expertise and knowledge is also required. Actually, the business and industry of every country are different, and you have to deal with the market in a certain way if you have a connection with the people working in the industry ahead of you, they will teach you many priceless tactics to be successful in the market. The forums are divided into the legal forums, climate changes, financial forum, Human resource forums, cross-cultural relationship management, and economic developments. However, the clubs include the Entrepreneurs, Luxury clubs, and SMEs. There are also networks for women business which can be accessed according to your area of business and expertise.

Members according to the nationality

When you are working in any nation, or across the boundaries of a single nation, the presence of the brand is becoming really important for your success. There are magazines which are made by this company to be circulated in the business class via different channels. These magazines contain all the information about the nationality of businesses which are operating in different countries. The people who are present in the same nationality members, they can have the better understanding of the economic conditions prevailing in the area. Through connections and better networking, they can have access to all the required information and resources at the right time. If cards are played rightly, the companies can get huge benefits from this opportunity. This will help the company to grow its own mission. The sole purpose is to enhance the business activity on both sides of the network.

Benefits of becoming the member of French Chamber of Commerce and Industry of Morocco

When you become the member of such a huge network of trade and commerce panel, you will have larger perspective for the future. Those goals can be achieved by taking the help of this network. There are so many organizations who are taking part in this that you will feel advantage by taking this initiative for your company. Here are some of the in-depth advantages of becoming the part of this diverse network.

Opportunities for networking

There are almost 600 companies which are the part of this large network. They all work for the better future and understanding of the market. You can get valuable information by the information and experience they have. First of all, all the rules and regulations are made clear to you about the market you are going to work in. If you are facing difficulty in coping up with any of the operation, you can take the consultation of the experts of that respective field. All the companies are divided according to sectors because the demographics differ according to the business you are carrying out. The main purpose of this company is to facilitate the businesses in the best way possible for them. But, the thing that needs to be understood here is that success is for one who seeks it. If you just sit idly, you will not get anything in return. You are given the platform and then utilising that to the optimum level is your responsibility.

Increased Visibility

The prominence about your business is increased. When you are working in any kind of market, creating the brand awareness in the minds of the customers is the most important aspect. When you are the part of such a huge network, your name is associated with every action they take. Most of the people will get familiar with the business operations you do. Then there are a lot of functions and events carried out every year. Your name is displayed as the member, and you get the whole sea of opportunities coming towards you. The art is to utilise all the correct options you get rightly. When you get familiar with the environment and everyone in the surrounding is acquainted with your name, the penetration in the market becomes easier. You also get to know about the tactics which are needed to survive successfully in the market.

Get information

Then comes the point of information. In this busy world, successful is the one who is informed. You do a lot of things to be informed about the latest trends that are specially related to your line of business. There are so many companies that are connected to the same network and industry who are part of this organisation. You can make a connection with them, and you will be updated with the required information. Knowing the right information at the right time is the essential point which needs to be understood. First of all, the company makes a lot of efforts to keep you informed about the latest trends that are related to your company and business sector. There is a grouping of every company that is the part of this network. The whole information system is really strong that works for the mutual benefit of complete industry.

Opportunities for cost-saving

Conducting a business solely and without any help with the market forces is a very difficult task. There is the concept of cost of information. That means that if you want to get the right information, it is also a commodity because it helps to carry useful decisions for your business. When you look for this information from the open sources in the market, you have to pay a cost for it. However, if you are the member of this.

Organization, you will get all the information without any cost. So is the case with all other resources. Even if you are going to open operations in any other place, you have to bear a lot of cost in many terms. Knowing about the right rules and regulations and the ways to operate in the market successfully are really important here. The company helps you know about all these details and the recommendation of right business partners with whom it is good to build alliance is really important. This company provides you many scenarios from which you can save a large sum of money.

Understanding the legal complications

When you are moving across the boundaries of your own nation, there are many differences that you have to face. First of all, there are legal challenges. Because the law and order system of any state and country are solely different from other. You must now about all the rules and regulations before making an investment in that market. The knowledge about all the tax rates, interest rates, they type of debt you can take and the in-depth information about the stock market. These things are necessary to know while making the investment decision and considering what type of investment you are going to make. The legal forum of French Chamber of Commerce and Industry of Morocco help in better understanding of all these aspects in a better way. This information about the legal environment make it easy to take steps in your business operations, and you get away with many of the difficulties sometimes you are taking the decisions according to the system of your own country, but they are not applicable in the same way as they used to be. So, the detailed knowledge about the host country brings positive results at the end.

Important Function of French Chamber of Commerce and Industry of Morocco

As this institute is performing many operations on a huge level and that is a really difficult task. There are some important functions which need to be performed to achieve the success. He French-Morocco economic world is a huge opportunity, and the purpose of this organization is to gather all these companies at a single platform. The primary function of this company is the increased participation of French companies in the expansion of Economy of Morocco. This will ultimately improve the relationship between the companies as well as countries. Such a strong bonding will bring many benefits in the future in the form of strengthened economy of Morocco and expansion of French companies. Some of the detailed functions which are performed by French Chamber of Commerce and Industry of Morocco are as follows.

Economic growth

The expansion and growth are the factors which can be accomplished only when collaboration is between all the members. The mutual coordination of every single entity makes the success possible. However, allowing the foreign companies in your own market to expand the business is an important and welcoming step towards the growth. In some past economic years, the Spanish and French companies raided the Moroccan market, in the past year, the total of 1100 companies started their operations in the Moroccan market. Among them, 50 were large organizations while 1050 were the SMEs. This will decrease the unemployment rate in the industry. Mutual benefit is achieved by utilizing the unemployed force of one country and investing the resources of another company in opening new avenues of success.

Build relationship

When two economies are merged in this way, there are large benefits which follow. The sole purpose of this company is to build the relationship between the business companies working in the market. CFCIM is playing a vital role in developing these relationships. It offers the membership to all the companies present in both markets and develops a healthy relationship with them. They not only facilitate the French investors coming in the market but also offer the right information to the people in Morocco so that they can utilize their resources in the right opportunity. According to different businesses, classes are categorized. The resources which are needed by identical sectors are provided to each of them in an efficient manner.

Operate nationally and across boundaries

The function of CFCIM plays a great role in this respect. The companies that are connected to the organization have a single goal, which I internationalisation. Now the level may be different they all want to make the best out of every possible opportunity. The right opportunities which are waiting for the company to get hold of it are present out there in the market, but because of the difference in demographics and economy, it is not easy to grasp it. So, the opportunities across the boundaries are presented to the company. The attraction for investors in created by organizing different events and trade shows.

Disseminating information

Now, if we talk about the sectors, there are different sectors of each economy which are growing and have high potential. This is the case in which French investors are coming to invest in Morocco. Here the analysis of market conditions is necessary. Through that, the right information will be obtained by the company, and they will be able to disseminate it to right owner at the right time. In the economy of Morocco, the growing sectors include the renewable resources, construction industry, infrastructure, and tourism. Here, welcoming the engineering and construction companies would be beneficial. The CFCIM is making efforts to bring the IT in the economy which will help in developing the better system and integration of resources. Information technology is one of the latest trends and without this, it is not possible to have growth in any sector.

French Business Chamber

Analyzing the market condition

This is an important function of CFCIM. First of all, they analyzed the economy of Morocco and realized that there is a need for business outsourcing. There are local companies present in the region, but they are lacking in the expertise which is necessary to be present in the international economy. This expertise can only be developed by the foreign companies who are good at this. Attracting the investors from the foreign market is the most imperative task. The economic condition suggested that there is a need to overcome the crisis present right now and conducting the business in a well-developed manner is essential. CFCIM did the analysis of this market and then proposed initiatives to solve this problem. They are doing the significant task of analyzing the industry efficiently, knowing about its needs and wants and then providing them through the mutual collaboration of both the economies.

Why French Chamber of Commerce and Industry of Morocco is important

Recent years have reported an increase in the growth of the GDP and decrease in inflation in the economy of Morocco. This is all because of the operations and initiatives performed by the government of Morocco. They are building alliances with the foreign countries and companies to strengthen the economy of Morocco. The positive indicators which are looking towards the improvement of business in the economy are as follows.

Growth in GDP

The GDP has seen a huge rise in recent years. But the condition is not clear yet. There was an increase in 2014 however after that a fall was seen. This is because of the economic crisis. The agriculture sector has seen a decrease in the GDP, but the non-agriculture sector showed an increase of 2.3% which is not bad. The GDP is seen by the population growth. In few of the recent years, the population growth has observed a slowdown effect. According to the latest calculation, the population is 33.85 million people.


The rate of inflation in Morocco is kept low by the governing authorities in the recent years. The annual rate of inflation has not increased from 3.9% from the past two decades. The company relies on the energy sector through imported energy which is a huge problem. A considerable amount of budget is allocated to that sector, and the prices of good are affected by that rate of energy consumption. However, the government has a huge role in minimizing the effect of this increased expense of these high expenses on the pocket of customers. The consumer price index increase of less than 0.5%. All these factors indicate the better growth in the economy of this place.

Future forecasts

There is a need to develop this French Chamber of Commerce and Industry of Morocco because of the high growth potential it offers. The future forecasts indicate the growth in the economy of the country over the coming years. Even the international increase in prices has a small effect on the prices of goods present in this region. Even the oil prices were from $45 to $50 in the year of 2005 which is exceptionally low.

Development of new strategies

All these changes are made just to see the increase in the industry sector and have improvement in the economy. When French companies will come to the market and teach the expert tactics of managing the corporations, there will be an increase in the employment rate and success level will enhance. There are some of the industries which offer a competitive advantage to Morocco. These industries include food processing, automotive, textiles, offshoring, electronic and aeronautics. If the focus is shifted towards these industries, huge profits will follow at the end.

Employment generation and workforce training

This is a vital step towards generating the employment in Morocco although there are many companies they need to be developed and know the right techniques to carry business. When French companies are made here, they will open up the new ways for people to earn money, the local people will know the new techniques. This openness to learning and experience will give them a huge edge in the future. The training of the workforce will be done free of cost. This is ultimately in the benefit of Morocco industry. CFCIM make the decisions which are in the best interest of both the countries because they are operating mutually on this.

Relation of French and Morocco

As the project of French Chamber of Commerce and Industry of Morocco is a business and the nature of this business is to develop B2B relationships. In this respect, the relationships of French and Morocco are really important. Although they are partners in this, the investment of French economy in the market of Morocco will bring ultimate benefit to the Moroccan economy. There will be an increase in the international competition. The growth in the present year is 3% that is expected to reach the level of 4.4% next year. Due to the steps were taken in the past, considerable improvement in the fields of the Automobile industry and Aeronautics is seen. These developments will reach to a great level in the coming years, and the relationships will see the following phases.

Hub for Africa

Due to the financial crisis going on in the Africa, the Morocco has performed well in the recent years because of which it is known to be the hub for the economic development of Africa. As French investment will improve the conditions, the primary focus is to sustain good relations between both of the countries. The strength of the links is expected because of the improvement in the logistics, geographical locations, local competencies and development in the financial conditions.

Dependency on Relationship with the Africa

The relationship between Morocco and France are highly dependent on the relationship of France with Africa. They are interrelated to a large level. In the old eras of the 17th century, the French ambassadors were sent to this place to have a visit. So, the relations are really old, and they continued from the 17th century. There were wars but also the collaborations were made in between. The nature of relationships is mixed.

Trade partnership

In the modern era, there is a trade partnership in both of the countries. France and Morocco collaborate and France acts as the supplier as well as a customer of Morocco regarding trading activities. Many foreign investment schedules are made in the economy of Morocco by France to enhance the development procedure by French Chamber of Commerce and Industry of Morocco. The relationships are friendly in these days, and people are looking forward to the future of both states to see the trend in the international economy. There are also the agreements about the building of high-speed train in Morocco by France investment. Even in the football team of Morocco, there are ten players who are French-born.

Impact of past wars on modern relationships

It is clear that in the past there were wars between both the countries and now in spite of the good relationships, there are some of the points which cannot be ignored. There are still political strategies which are carried out nowadays, and they should be avoided to have a better future ahead.

The main purpose of French Chamber of Commerce and Industry of Morocco is to remove all these barriers and not let the past come in the way of success. The ultimate goal is the development of powerful business operations in present time, and it should be achieved no matter what. After all the world of business is all about profit-seeking which can only be achieved by mutual collaboration. The young population of Morocco is crowded with new ideas and dynamics of changing the traditional boundaries in the field of business. That capital should be utilized properly, and CFCIM is playing a significant role in doing so.


Mohamed Dekkak

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Mohamed Dekkak meeting with local citizen



Mohamed Dekkak with Mr. Aitl Mime

Mohamed Dekkak with Aomi Zahra

Mohamed Horse during Horse Riding



Mohamed Dekkak at the Atlas Mountains in Marrakech

Mohamed Dekkak at Moody Day in Marrakech

Mohamed Dekkak in Golf Course at Marrakech

Mohamed Dekkak pays tribute to Ibn Battuta

Mohamed Dekkak pays tribute To Ibn Battuta Medieval Moroccan traveler of all time 1304